Use case
Build quizzes that score themselves
Create scored quizzes with opinion scales, choice blocks, and conditional logic. AI can generate the quiz from a single prompt — then score each submission automatically.
AI quiz generation
Describe your quiz in one sentence (e.g., "A 10-question marketing maturity quiz for B2B SaaS companies") and FormHouse AI builds the complete quiz with questions, options, and a scoring rubric.
Automatic scoring
Define a scoring rubric in plain English and every quiz submission gets a 0–100 score with a rationale. Show or hide the score from the respondent, and branch to different results pages based on the score.
Lead capture built in
Collect email and contact details before showing quiz results — a proven lead magnet pattern. The lead score from the quiz tells you which respondents are worth following up with.
How to build this in FormHouse
- Pick a quiz builder template (or generate one with AI from a short prompt).
- Customise questions, theme, and conditional logic for your audience.
- Optional: enable AI scoring, connect Sheets/Slack/Zapier, or add PayPal payments.
- Publish the form and share the link, or embed it on your site.
Templates for this use case
Lead Qualification Quiz
Ask the essentials before a sales conversation and route stronger-fit prospects.
Marketing Maturity Quiz
Help prospects assess their marketing foundations and identify their next focus.
Service Fit Quiz
Guide visitors towards the service option that best fits their needs.
Travel Planning Quiz
Match travellers with a trip style based on timing, budget, and interests.
Related features & integrations
FAQ
- What is a quiz builder form?
- Create scored quizzes with opinion scales, choice blocks, and conditional logic. AI can generate the quiz from a single prompt — then score each submission automatically. FormHouse includes templates, conditional logic, and optional AI scoring so you act on submissions faster.
- Why use FormHouse for quiz builder?
- Unlimited responses on fair use, one-question-at-a-time UX, AI lead scoring and summaries, EU-hosted privacy posture, and flat pricing that does not punish successful campaigns.
- Can I start from a free template?
- Yes. Open the templates linked on this page, preview the live form, customise branding and questions, then publish or embed. AI form generation is also available if you prefer a blank start from a prompt.
- Are responses limited on the free plan?
- No. FormHouse does not meter responses on any plan under fair use. AI generation and scoring have monthly allowances that scale on Pro and Agency.
- Can I embed these forms on my website?
- Yes — inline, popup, slider, or full-page hosted links. Platform guides cover WordPress, Webflow, Framer, Squarespace, Shopify, Notion, Wix, and more under /embed.